Which obstacle would you like to overcome?

What stage of business are you focusing on?

Refresh, Analysis & Planning, Article Cole Crum Refresh, Analysis & Planning, Article Cole Crum

Victory from Failure

As a society, we have been conditioned to fear failure; to feel shame, regret, and remorse. Yet, without failure, we cannot grow. Failure challenges our current perspectives, as we have an unyielding drive to survive and thrive. We cannot simply roll over and accept the failure, but instead must learn how to overcome and push forward even stronger.

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Designing an Experience

Designing an online experience for your consumer base is a critical step for any business that is ready to provide global accessibility. Whether this accessibility is being provided through a website, app, or even a game interface, the experience you provide your end users will be the determining factor of your interfaceโ€™s continued success.

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Team, People Management, Article Cole Crum Team, People Management, Article Cole Crum

Hiding in Plain Sight - Part II

At any given moment, you could be overlooking top talent and lifelong investments that are hiding in plain sight. Donโ€™t miss out on these opportunities for your business. Ensure that the core values of your business are woven into the core of the business, and that you set the right people up for success with the right role for them. Your next all-star could already be hiding in plain sight.

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Core Business, Growth, Article Cole Crum Core Business, Growth, Article Cole Crum

Scaling through Accessibility - Part I

It can be incredibly tempting to scale your business by increasing your number of employees, opening a new location, onboarding a new product/service line, or even diversifying your products/services. While these strategies can be effective, they are also very time consuming and costly methods. There is a path of less resistance to explore first. Perhaps the most cost effective, and logical, next step would be to scale your business through accessibility. Taking your business from a local presence to a regional, national, or even global presence can be achieved by building a website for your business.

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Foundation, Accelerator, Article Cole Crum Foundation, Accelerator, Article Cole Crum

Acquisition 101

There are several reasons you may be considering a business acquisition; you prefer to acquire an existing business as opposed to starting your own, you wish to increase your market share, youโ€™d like to tap an unassociated market, or even if youโ€™d like to expand your business offerings. Regardless of your reasoning, the initial scope is the same; due diligence, due diligence, due diligence.

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Analysis & Planning, Refresh, Article Cole Crum Analysis & Planning, Refresh, Article Cole Crum

Check Your Mirrors

One of the most well-known โ€œcoming of ageโ€ milestones happens when we learn to drive for the first time. It is such an exciting and scary moment in life, and is chalk full of new information and motor skills to learn. Before we even start the car, we are educated on safety precautions; seat belt on, seat at an appropriate height and reach, hands at 10 & 2, and to check your mirrors. As with driving, running a business requires us to constantly check the mirrors.

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