Found, Trusted, And Booked
How Healthy Minds doubled their digital reach & engagement in two years.
Client Snapshot
Industry: Mental Health
Location: San Ramon, CA - Operating Statewide
Website: www.healthymindscal.com
The Challenge
Healthy Minds was built on a simple but powerful promise: providing a comprehensive therapeutic experience for everyone. Despite delivering meaningful care to their community, they were nearly invisible online. Their Google Business Profile was generating little traffic, few calls, and minimal website visits—meaning the people who needed them most simply couldn’t find them. For a practice that relies on trust and local connection, being overlooked online wasn’t just a marketing problem. It was a barrier standing between them and the clients they could genuinely help.
How CRUM Helped
Through coaching with Crum Consulting, Healthy Minds gained a clearer picture of how to turn their Google Business Profile into a true growth engine. This was accomplished by optimizing their listing, sharpening their online presence, and aligning their website with the way potential clients were actually searching. By pairing data-driven insights with practical, actionable steps, Crum Consulting helped them build the kind of consistent digital visibility that turns online searches into real appointments.
"What stood out most was how practical and doable Crum Consulting’s recommendations were. Every change we made had a purpose, and we saw the results build month after month. Our calls, website visits, and profile views have all grown—people are reaching out who never would have found us before. It’s been a turning point for our practice." - Dr. Kara Lemke, Owner of Healthy Minds
The Results
Over 3 years, every metric on Healthy Minds’ Google Business Profile moved in one direction: up. What started as a modest digital footprint grew into a reliable engine for new client inquiries and community engagement. This measurable growth shows how consistent optimization and strategic coaching turned a hidden practice into a found, trusted, and booked one.
All metrics achieved steady, multi‑year growth across every major Google Business Profile metric, building a far stronger and more reliable digital footprint than in 2023
56% increase in website clicks year-over-year, confirming the website as a trusted resource and booking destination
17% increase in total customer actions (calls, clicks, and directions) year-over-year
27% increase in profile views year-over-year, reflecting stronger local brand awareness
23% increase in searches, proving significantly improved discoverability in local search results
Record engagement levels in 2025, with October setting all‑time records across visibility, searches, and client actions
Ready to elevate your Googlability?
If you want to see the same improvement in your numbers, we can help. Reach out to Crum Consulting to schedule your discovery call and see what real insight can do for your business.
